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Make up to wake up

With these fuss-free favourites, you can take your look from a natural day to a beautiful evening look, flawlessly!

Pure, awakening & skin-loving products

Passionate about skincare, Petra creates innovative formulations that are infused with botanicals and beneficial ingredients.

Enjoy Pixi perfection from head to toe!

Formulations incorporating skin loving ingredients to keep your body prepped perfectly!

#20YearsOfGlow

Created over 20 years ago and launched in our flagship boutique in Soho, London, Pixi has a loyal worldwide following thanks to its pure, awakening & skin-loving products that create a naturally radiant look.

Creator Petra Strand has 20+ year’s experience as a makeup artist & product developer. Passionate about skincare, Petra creates innovative formulations that are infused with botanicals and beneficial ingredients. Pixi is truly about multitasking, flaw-fixing, youth-enhancing products for women on-the-go with no time to spare. “Looking like you, only better…in no time – that’s Pixi” – Petra Strand.

Pixi's mission is the same now as it was on the first day the store opened: simply to bring out the natural beauty in all women.

Flawless in a few fuss-free minutes – that's what Pixi is all about!

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